How to Prepare Your Company for Ongoing Change


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One of the enduring lessons that CEOs have learned over the past two years is that there will always be unknowns when it comes to business. Whether it’s a global pandemic, “The Great Resignation,” or supply chain slowdowns, being prepared for unexpected problems can cause a business to be destroyed. Amid continuing uncertainty, successful leaders continue to rely on mission, values, purpose, and operational principles to shape their strategy and adapt to change. Perhaps most importantly, the mentality of leaders serves as a key determinant in their ability to cope with disruption. Here are four ways in which great leaders are cultivating a mindset for success in 2022 and beyond.

1. Manage the world of the unknown

Over the six-month period, CEOs have faced countless unprecedented challenges, such as the Omicron variant, the Russian invasion of Ukraine, the slowdown in the supply chain, and exorbitant inflation. However, successful leaders continue to pivot through volatile conditions by staying close to customers. Instead of thinking, “I believe this; therefore it is,” CEOs are changing their mindset to be curious and humble. They ask, “How are customers reacting?” and “How can we adjust our business plan to support them as a result?”

To stay close to the business, leaders are eliminating bureaucracy. The action is on the front lines – it’s not just people sitting in the corner offices, trying to make decisions. Great leaders are in regular communication with those who work directly with clients and ask them what they hear and notice. This helps to get clear information to help you make better decisions.

Related: The mindset that differentiates great leaders

2. Transforming values ​​for leaders

As disruption continues, adopting and maintaining an optimistic mindset is key. Successful CEOs pragmatically face the challenges of the future while being grateful for what they have accomplished so far. With a positive mindset, leaders can focus on what is under their control and take action, rather than looking for excuses for setbacks.

Great leaders value transparency. Instead of inventing a story, they are sincere about problems and worries, and work quickly to resolve them. When leaders are impeccable in their word, they lay the groundwork for trust with customers, clients, and employees.

3. Embracing change

Strategic sales author Bob Miller said, “What brought you to where you are today is no longer enough to keep you there.” During times of trauma, leaders often rely on what they know has worked in the past and hope that it will be a magic formula that can help them overcome their current challenges again. Successful leaders, on the other hand, always focus on improving and progressing. When this belief in continuous improvement is a fundamental part of a leader’s mindset, they will naturally agree with transformation and change.

Related: 3 mindsets used by high-performing business leaders to create growth

4. Employees are at the forefront of the strategy

Above all, successful leaders prioritize their employees. They constantly remind employees how their work contributes to the overall purpose of the company and they celebrate victories and milestones with emphasis. Leaders are making a conscious effort to communicate a purpose that is authentic and transparent to retain employees. They also ensure that employees are critical to decision making. Regular and transparent business updates help everyone understand how the company is doing, and making a conscious effort to cascade the strategy creates room for employees to add value. Respecting the unique opinions and perspectives of employees ensures that everyone feels heard, valued and seen, which is a critical mindset for success.

With the right mindset, one can address a continuing state of uncertainty with a sense of possibility and room for growth. Inspirational leaders approach each new challenge with new eyes. Rather than relying on how challenges were approached in the past, successful leaders remain humble and curious and look for new perspectives. They have a resilient mindset that lets their team know that they will not give up, no matter how difficult the circumstances. Most importantly, the best leaders are constantly focused on improving themselves and their business, knowing that as the world changes so quickly, they too must transform. With this mindset, challenges can be the catalyst for significant improvements and successes.

Related: Post-pandemic times will require a new leadership brand. Will you take a step?



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