How to Revamp Your Social Media Platforms and Sell on Repeat

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When it comes to sharing your message and selling deals, there are many platforms to help you do just that. Each platform offers creative ways to make sales, and these options also allow for a lot of automation, allowing you to sell deals repeatedly and without showing up daily.

First things first: it’s important to choose which platform feels best and most aligned to use. Good indicators when making this decision are where you feel comfortable and what platforms you naturally gravitate to. New platforms will appear, and of course it’s great to try them out. However, as a general rule, it is effective to stick with the key platforms that resonate the most and direct your energy there.

You don’t have to “crush” every social media platform to be successful. Ultimately, you should sell, engage, create, and build your empire where you feel best and soul-aligned for you, your business, and your audience.

Whether it’s building an email list, posting on Facebook, Instagram, YouTube, publishing podcasts or Amazon books, whatever it is, put it up! Make the decision to claim your platform as the space where sales will happen repeatedly and easily. Once you have your platform locked down, it’s time to engage with your audience and sell. This is how:

Related: Five innovative ways to implement marketing automation to improve sales

1. Create content to reuse

It’s important to create content you believe in and are passionate about. That way, everything flows and feels easy, and your best energy and magnetism comes through! Once created, content can be reused for other platforms. This is key! Being able to reuse your content will save time and allow you to grow your business through ongoing engagement across your platforms with minimal effort, just like you did the initial build. An example of this could be writing a blog and jumping into a live stream. This content is then repurposed in a variety of ways, pulling out short clips, quoting or highlighting key statements and phrases to get your message across in a new way.

Related: 4 ideas for repurposing your brand’s content

2. Create ongoing sales

There are several ways to create ongoing sales. There are membership programs (ongoing program with a community), perennial programs (a program that is open all the time with an ongoing community), and home study programs (program at your own pace without an active community). All of these can be sold on each and every platform through paid or organic advertising, both of which can be automated. Once these systems are set up and you have created the original program or content, it will continue to be sold.

Another way to entice customers to come to your space and join your email list is by creating freebies! It’s about creating epic content of high value and service for your ideal customers. It’s key not to hold back and give quality products as gifts!

3. Earn recurring money with a free giveaway funnel

After someone opts in for the free gift, they receive an offer to buy a program or product, often at a sunk cost price (although there’s no rule that it has to be low cost). The initial offer could be as low as $7-$100 and be worth infinitely more than the purchase price. If they choose to buy this offer, they are offered the next product which is a high investment price. You can do this as many times as you want. This is how you create a mostly automated income.

Related: Do you want loyalty? Remember, everyone likes free stuff.

4. Develop the right mindset

Most people carry money beliefs that do not serve them, and after those beliefs, they continue to create the same reality and results. It’s important to look at what beliefs you currently have that may be holding you back from creating continuous cash flow. Once you take the time to identify and acknowledge these beliefs, you can ask yourself: What beliefs do I need or want to have in place? Below is an exercise that highlights this process:

Tell yourself 5-10 core beliefs about how selling is going for you right now in terms of automated revenue stream, new customers coming into your space, and anything else that comes up for you here. Here are some example beliefs to get you into flow:

  • “I get new customers and sales every day.”

  • “New people who come to my space love to pay me right from the start.”

  • “I give myself permission to receive even when I’m not actively opting in.”

  • “It’s easy for me to sell and make money every day with the things I’ve started.”

  • “People are continually finding my previous work and are always buying.”

  • “I make money in my sleep.”

  • “I can make one or two simple moves to connect with people, which results in sales.”

  • “I know exactly what to put in my funnels.”

  • “I know exactly what my ideal customers want to buy.”

What other beliefs must be put in place to be the person who receives ongoing money and sells repeatedly? Remember: all beliefs are a choice. You can choose what to believe and then code it! You also deserve to be paid on repeat, even when you sleep.

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