NY Post taunts Trump’s presidential bid with ‘Florida man makes announcement’

What a difference two years make in the tabloid wars.

The New York Post endorsed Donald J. Trump for president in 2020 (after refraining from endorsing any presidential candidate in 2016) and splashed Trump on its front page at the time, calling on him to “ Make American Great Again, Again.”

But after Trump launched his third consecutive presidential bid in Palm Beach, Fla., on Tuesday night, the Post not only buried its piece in the Wednesday morning announcement, but also relegated the story to a simple banner the lower from the front page that read, “Florida Man Makes Announcement.” Instead, it chose to devote most of its front page to reporting on gang violence in New York City.

It didn’t go much better for the former president inside. The anonymous staff report, several column inches long, was headlined “Been There, Don That.” And he described Trump as “a retiree from Florida” and “avid golfer” with a “library of classified documents” at his Mar-a-Lago home and members’ club.

“With just 720 days until the next election, a Florida retiree made the surprise announcement that he’s running for president…”

– New York Post

He also described Trump as famous for “gold-plated lobbies and firing people on reality TV” and said his qualifications for the job included “being a ‘stable genius.'”

Representatives for the Post were not immediately available for comment.

Meanwhile, the Post’s tabloid archrival, the New York Daily News, assigned most of its front page to Trump on Wednesday, along with a headline that read: “Here we go again.” The Daily News, which endorsed Hillary Clinton in 2016 and Joe Biden in 2020, also included thumbnails of some of its previous covers that captured Trump’s political rise and fall, along with his legal troubles , during the last years.

The Post’s about-face on Trump got a lot of attention on Twitter Wednesday morning, with “Florida Man Makes Announcement” and “Page 26” trending throughout the morning. Some people took this as a sign that Trump was “roasted,” or using even stronger language.

The New York Post, which shares News Corp NWS,

However, owned by MarketWatch publisher Dow Jones, it was not the only conservative-leaning publication to criticize Trump’s presidential bid. The conservative National Review tweeted a “firm, unmistakable no,” Tuesday night.

Trump’s big announcement also drew mixed reactions from Republicans and conservatives. While supporters like Arizona Republican gubernatorial candidate Kari Lake and Republican Rep. Marjorie Taylor Greene of Georgia quickly tweeted their support, other notable Republicans like Liz Cheney and Mitt Romney spoke out against a second term for Trump in the days leading up to the announcement. Party leaders like Mitch McConnell, Kevin McCarthy and Ronna McDaniel were quiet Tuesday night. And Trump’s daughter Ivanka Trump skipped the Mar-a-Lago party and released a statement saying, “I don’t plan to get involved in politics” this time.

Read more: Trump 2024: Republicans cheer and jeer as Donald Trump runs for president again

Elsewhere on MarketWatch:

Donald Trump announces 2024 presidential bid: ‘America’s comeback starts now’

Kevin McCarthy wins the Republican nomination to become Speaker of the House after overcoming right-wing protest

Trump vs. DeSantis: Midterm election results shake up 2024 Republican field

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