Twitter CEO fires back at Elon Musk, who responds with poop emoji


Days after Tesla Inc. CEO Elon Musk tweeted that his $ 44 billion deal for Twitter Inc. was “temporarily on hold” while investigating the prevalence of bot accounts on the service, the current Twitter leader tried to address how the company assesses spam activity. .

Musk had problems with Twitter’s TWTR,
-8.18%
public revelations that spam accounts account for less than 5% of daily monetizable active users, and had been considering making their own sampling to try to measure the extent of spam accounts among the Twitter user base .

See more: Elon Musk says the lowest price for the Twitter deal is beyond doubt

Musk’s comment led some Twitter users to agree that robots represent a higher share of Twitter activity than the company has been revealing, based on his observations. personal use of the service, but Twitter chief executive Parag Agrawal threw cold water on the accuracy of amateur robot audits in a series of tweets on Monday.

He noted that Twitter does “multiple human reviews (in reply) of thousands of accounts” based on random samples and taking into account data points that external reviewers could not access.

The last explanation didn’t seem right with Musk, who responded with a poop emoji and a suggestion that Twitter bot activity affects the way advertisers can measure the value of their spending.

Twitter shares fell for the seventh straight trading session on Monday amid concerns that Musk’s spam indicated that he might be interested in withdrawing from the deal or asking for a lower purchase price than $ 54.20 per share agreement reached with the company’s board of directors. last month.

“Twitter’s stark reality is that no other strategic / financial bidder will come close to this deal, and Musk knows that; that’s why in a changing market and with Tesla TSLA,
-5.88%
losing about $ 300 billion in market capitalization since the deal, we believe the $ 44 billion Twitter deal has less than 50% to do as of today, “the analyst wrote. Wedbush Dan Ives on a note to customers Monday.



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